AI - DRIVEN
PRODUCTION
STUDIO
We create images,films and visual worlds
where artificial intelligence meets craft.
BEAUTY LIPGLOSS
Lovren Glassy Kiss
AI FILMS + IMAGES
FOOD - ICE CREAM
Magnum La Pistache
AI FILMS + IMAGES
HYBRYD AUTOMOTIVE COMMERCIAL
Toyota Land Cruiser AI spec images
CGI + AI IMAGES
PHARMA + HEALTHCARE
Human Motion Visualized
AI FILMS + IMAGES
FILM COMMERCIAL
Liquid Chrome
VFX + AI FILM
REAL ESTATE
Aura Real estate
AI FILM + IMAGES
BEYOND GENERATION
IDEAS BECOME WORLDS.
AI expands what production can be.
AI FILMS
AI TALENTS
AI IMAGES
AI VFX
HYBRID PRODUCTIONS
AI ANIMATED WORLDS
ABOUT US
AI Creative Studio for Brands & Advertising
AI can generate an image in seconds. Creating the right image is another matter. We work with brands, agencies and creative teams to build images, films and visual worlds with AI. We start with the idea, not the tool. Sometimes the best way to create an image is to photograph it. Sometimes it is to build it. AI gives us another way to get there.
Born from Visual Production. Driven by AI.
ehilà is the AI-native creative unit of LuzzitelliDanieli productions a visual production studio
with over 35 years of experience in creating images for brands and advertising.
Born from decades of work in photography, CGI, creative direction and high-end post-production,
ehilà brings that same visual expertise into the world of generative AI.
It's not just about using new technology. It's about knowing how to create images,
understanding what makes them work, and bringing that experience into new forms of visual production.
Creative Direction
Concept development, visual strategy and art direction.
We develop the creative foundation of each campaign before production begins.
Concepts, visual references, treatments, storyboards and art direction establish
the visual language that guides every subsequent asset.
AI is part of the production process.
Creative direction defines the result.
AI Visual Production
Images, products, environments, characters and campaign visuals created with AI.
Cinematic AI Films
Films and moving images built around a clear visual idea.
Digital Talents & Characters
AI-generated characters and synthetic talents developed with consistency and a distinct identity.
AI Animation
Illustrated worlds, characters and visual concepts brought to life through AI.
Creative Development
From the first idea to visual research, treatments and storyboards — before production begins.
HUMAN DIRECTED
TECHNOLOGY CHANGES
THE PROCESS.
TASTE DEFINES THE RESULT.
LET'S CREATE
MAKE SOMETHING
UNEXPECTED.
